Source: https://www.brainvire.com/blog/impact-of-ai-chatbots-on-customer-support/ Chatbots have transformed digital marketing by automating customer interactions, improving response times, and enhancing user experience. Businesses use chatbots for lead generation and…

Relationship Management (CRM) in digital marketing refers to the technology and strategy used by businesses to manage interactions with current and potential customers. It involves…

Source: https://www.woopra.com/blog/crm-vs-marketing-automation Marketing automation refers to the use of software and technology to automate repetitive marketing tasks, improve efficiency, and enhance customer engagement. Businesses use…