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SEO Mastery Course

Original price was: ₹19,990.00.Current price is: ₹13,990.00.

Unlock your potential with Internguru’s SEO Mastery Course! Designed for aspiring digital marketers, this course teaches you how search engines work and how to optimize your website effectively. Learn essential skills like keyword research, on-page and off-page strategies, and backlink building to boost your site’s visibility. With practical techniques and beginner-friendly content, you’ll gain the confidence to navigate the SEO landscape. Whether you’re starting your career or looking to enhance your skills, this course is your gateway to success in the digital world. Enroll now and take the first step toward mastering SEO!

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Description

Search Engine Optimization (SEO) is the backbone of online visibility. With billions of searches happening daily, mastering SEO is essential for any digital marketer, business owner, or professional aiming to make an impact online. This course provides the foundation of SEO by teaching you how search engines work, the importance of keywords, and the strategies that lead to higher rankings and increased traffic.

By taking this SEO Course, you’ll learn how to optimize your website effectively, create content that search engines love, and implement both on-page and off-page SEO techniques. Whether you are a beginner or looking to refine your skills, this course will guide you through the core concepts of SEO, giving you practical strategies to boost your site’s visibility and drive results.

What You Will Learn

  • SEO fundamentals: how search engines rank websites
  • Keyword research techniques
  • On-page optimization: meta tags, headers, and content structure
  • Off-page optimization: backlinks and authority building
  • SEO tools for analysis and performance tracking

Who Is This Course For?

  • College students who are willing to become Search Engine Optimisation experts 
  • Digital marketers
  • Entrepreneurs looking to increase online visibility
  • Content creators and bloggers
  • Website owners and developers

Additional information

Access Period

Lifetime Access

Additional Resources

Case Studies, SEO templates, Tools

Certification

After Course Completion, Yes

Course Duration

6 Weeks, Self-paced

Course Format

Downloadable Resources, Quizzes, Video Lessons

Course Start

Access starts immediately after enrollment

Genre

Digital Marketing

Instructor

SEO expert with over 10 years of experience

Interactive Features

Peer discussion forums and Q&A sessions

Interactive Quizzes

Included at the end of each module

Language

English

Page Count

N/A (Video content)

Platform

Available on our online learning platform

Prerequisites

No prior experience needed

Promotion

Early bird discounts available

Publication Date

October, 2024

Ratings and Reviews

4.9/5 based on feedback from previous students

Skill Level

Beginner to Intermediate

Supported Devices

Desktop, Laptop, Mobile, Smartphones, Tablet

Lesson Plan

Course Index:

Module 1. Introduction to SEO

  • What is SEO and why it matters
  • How search engines work
  • Overview of ranking factors
  • The difference between organic and paid traffic

Module 2. Keyword Research

  • Importance of keywords in SEO
  • Tools for finding high-traffic keywords
  • Long-tail vs. short-tail keywords
  • How to target keywords effectively

Module 3. On-Page SEO

  • Optimizing title tags and meta descriptions
  • Using headers and subheaders
  • Keyword placement and content structure
  • Internal linking strategies

Module 4. Content Optimization

  • Writing SEO-friendly content
  • Importance of quality and relevance
  • Best practices for image and video SEO
  • Content updates and SEO impact

Module 5. Technical SEO

  • Improving site speed and mobile-friendliness
  • Setting up proper URL structures
  • XML sitemaps and robots.txt
  • Identifying and fixing crawl errors

Module 6. Off-Page SEO

  • Importance of backlinks and link building
  • Outreach strategies for acquiring links
  • Understanding domain authority
  • Social signals and their impact on SEO

Module 7. Local SEO

  • Optimizing for local search queries
  • Google My Business setup
  • Local reviews and citations
  • Strategies for ranking in local maps

Module 8. SEO Tools and Analytics

  • Google Analytics and Google Search Console
  • Tracking keyword performance
  • Understanding bounce rate and dwell time
  • Using SEO tools for auditing and insights

Module 9. Common SEO Mistakes to Avoid

  • Over-optimization and keyword stuffing
  • Duplicate content issues
  • Black-hat SEO techniques and penalties
  • Ignoring user experience

Module 10. Creating a Long-Term SEO Strategy

  • Setting realistic goals
  • Monitoring and adapting your SEO efforts
  • Keeping up with algorithm changes
  • Sustainable growth through SEO

Bonus Content:

  • Case studies of successful SEO strategies
  • Access to a private SEO community forum
  • SEO audit template
  • Free tools and resources for keyword research

FAQ

  1. What is the duration of the course?

Ans: The course takes about 4-6 weeks to complete, depending on your pace.

  1. Is this course suitable for beginners?

Ans: Yes, no prior SEO knowledge is required.

  1. Will I get access to SEO tools?

Ans: The course guides how to use free and paid SEO tools.

  1. Do I need any specific software?

Ans: No, all you need is a computer with internet access.

  1. Will I receive a certificate after completing the course?

Ans: Yes, a certificate is awarded upon successful completion.

  1. How does this course help with ranking on Google?

Ans: The course teaches you best practices for optimizing your site for search engines like Google.

  1. Can I apply these techniques to any website?

Ans: Yes, the strategies can be applied to any industry or website type.

Testimonials

Syllabus Download

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