Salesforce Marketing Cloud Developer Training Course (Advanced)

Master not just the basics but advanced topics like AMPScript, SQL queries, dynamic content, segmentation, and web studio development. Work on real-time use cases, create complex email templates, build custom landing pages with Cloud Pages, and perform dynamic content personalizations. Let's dive in…

Welcome to Internguru’s Salesforce Marketing Cloud Developer Training Course, where creativity meets technical excellence.

This course is built for those who want to go beyond the basics and explore AMPscript, SQL, HTML/CSS, Server-Side JavaScript (SSJS), and Guide Template Language (GTL) to create dynamic, data-driven marketing experiences.

We take a project-based approach to teach you personalization at scale, advanced data manipulation, and how to leverage marketing automation for complex use cases. You’ll build skills that help you personalize email content dynamically, interact with APIs, and customize landing pages for a seamless customer journey.

By the end of this course, you’ll be a tech-savvy problem solver capable of designing, building, and maintaining highly personalized marketing workflows.

Course Prerequisite:

  • Completion of the Salesforce Marketing Cloud Email Specialist Training or equivalent knowledge of SFMC basics (Email Studio, Automation Studio, Journey Builder, and basic data management).
  • Familiarity with coding basics (HTML, CSS).
  • Basic understanding of SQL queries and database management.
  • A computer with internet access for hands-on exercises.

Who Is This Course For?

If you’re already familiar with SFMC fundamentals, this advanced course is ideal for:

  • Developers ready to specialize in Salesforce Marketing Cloud development.
  • Technical marketers looking to combine coding and marketing expertise.
  • CRM administrators who want to extend their knowledge of automation and data handling.
  • Email Marketing Specialists eager to learn advanced personalization techniques.
  • Freelancers and consultants wanting to expand their service offerings in marketing automation.

Why Level Up to an Advanced SFMC Developer Course?

If you’ve already got a solid foundation in Salesforce Marketing Cloud basics, this is your next step. With businesses constantly looking for tailor-made marketing solutions, developers who can customize, automate, and integrate marketing processes are in high demand.

This advanced course is where we focus on coding, scripting, and building complex personalized marketing campaigns. If you want to move from setting up simple email campaigns to building dynamic and scalable marketing architectures, you’re in the right place.

Course Content

Introduction to SFMC

Marketing Cloud and the Non-Technical User
Email Studio
Automation Studio
Journey Builder
Contact Builder
Content Builder
Data Management in SFMC
Segmentation
Web Studio (Cloud Pages)
Email Testing
AMPSCRIPT
Analytics Builder
Sending Email and RMM
Compliance and Regulation
Marketing Cloud Case Studies
Hands-on Practice
Interactive Session
Salesforce Marketing Cloud Resources

About Instructor

Not Enrolled

Course Includes

  • 125 Lessons